“Ambition is priceless it´s something that´s in your veins.”

These words hold so much meaning in my life right now, that I´m dedicating one of my first blog posts in 2018 to that famous quote.

Looking back, who would have thought how things would progress. 2017 has without a doubt been the most successful year of my life so far. A lot happened. Winning the blogger of the year award, opening up our very first TrueYou store, winning 2 advertising awards with our agency, upholding our long night of fitness in Austria and coming back to my old university as a professor – it most definitely was one hell of a year.

Those of you, who have been following my approach when it comes to collaborations, know that I rarely change a winning team. When Huawei Austria approached me and asked if I would want to take part in their most recent campaign in testing out the new Huawei Media Pad P3 lite I jumped at the opportunity. All the more so considering the fact that the campaign was going to be supported by our agency FOLLOW.


I guess you could call it a perfect match. So, looking at the Huawei MediaPad M3 lite, let´s talk some facts now, shall we? Why is it that the M3 elevates my professional business game?

The new Huawei MediaPad M3 lite, being the next gen product it is, basically combines it all.

A portable cinema with a 10” screen, amazing sound quality & a social sharing tool – it most definitely lives up to the hype. Considering the fact that I am constantly on the move, a versatile range of features is something that I value highly. The Huawei MediaPad M3 lite offers just that – keeping track of my schedule, heading from meeting to meeting, all while enjoying features such as the immersive sound quality which is highlighted by four build in Harman Kadon speakers can be quite refreshing indeed. Definitely qualities that keep me at the top of my game, ready to tackle new endeavors.


In collaboration with Huawei Austria

Ilja Jay Lawal

Entrepreneur & Blogger.

Fashion-Experte. Marketing-Professional. Blogger des Jahres. Unternehmer. Autor. Speaker. Hustler. Träumer. Macher. Als studierter Kommunikationsprofi und Querdenker, wie er im Buche steht ist Ilja seit Tag 1 in der Selbständigkeit. Als Gründer und Geschäftsführer des Wiener Rekord-Labels TrueYou stellte er die heimische Modebranche auf den Kopf.

Mit seinem Blog wayofjay eroberte er die Herzen der Blogger-Szene und wurde zum Lifestyle Blogger der Jahres 2017 gekürt. Die Gründung seiner preisgekrönten Werbeagentur FOLLOW sowie der Sport-Lifestyle Marken Fitness Festival & Österreichs 1. Fitness Café Fuel Up sind weitere Meilensteine seiner bisher jungen Karriere. Anfang des Jahres erweiterte er sein Portfolio um die Business- & Motivationsplattform: Dreamers Who Do.

Seiner Leidenschaft für Marketing & Sales sowie Mindset & Leadership geht er als Speaker, Coach und Autor nach und bringt den Menschen seinen „wayofjay“ sowie die wahre Bedeutung des Wortes „Hustle“ näher. Seine größte Leidenschaft bleibt jedoch: Das Unmögliche möglich zu machen.

Facebook Linkedin Instagram Youtube